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FAMILYMART CONVENIENCE WEAR
Unpacking the Viral Sensation: Familymart Japan Socks You’ve likely scrolled past the iconic Familymart Japan socks on your social feeds, those bold, whimsical designs that seem to scream for attention. But let’s dive deeper—what’s the real scoop behind this fashion phenomenon? These socks aren’t just another trend; they’re a delightful nod to the quirky charm of Japanese culture, perfectly encapsulated in the spirit of the beloved convenience store chain. Born from the ais


JAPAN NEW YEAR SALE
Japan does not celebrate Christmas or Boxing Day sales; instead, they have hatsu-uri (初売り), which are New Year sales that offer unique shopping experiences. If you find yourself in Japan during the New Year, timing is crucial for making the most of these sales. Let us guide you through the essential tips for navigating hatsu-uri, and be sure to stay tuned until the end for a bonus tip that will enhance your shopping adventure. Happy New Year in advance! Are you planning to go


JJ MARKET
Before vintage clothing became a popular content trend, it was deeply rooted in culture. The JJ (Chatuchak) Market played a pivotal role in shaping Thailand's love affair with vintage apparel, offering everything from Made-in-USA deadstock to iconic Levi’s Big E jeans and rock t-shirts that have been weathered by the Thai heat. If you're planning a visit to JJ Market, we have some essential shopping tips that will enhance your experience. Be sure to watch until the end for va


INSIDE NEW BALANCE RUN HUB: THE FIRST IN SOUTHEAST ASIA
Kuala Lumpur just got something new for runners, and it’s not just another store. New Balance has opened its first Run Hub in Southeast Asia at Suria KLCC, a space built around movement, connection, and the idea that running should feel accessible to everyone. Think of it as part clubhouse, part performance lab. The New Balance Run Hub is a place where runners can meet, test shoes, get their feet scanned, or simply hang out before and after a run. You can store your bag, loan


PREDUCE
From a simple holiday trip that sparked a passion to a full-blown skate legacy, this is the inspiring story of Preduce 🛹 🇹🇭. What began as a modest venture has transformed into a significant player in the skateboarding community, showcasing the power of dreams and dedication. This WOTS episode is dedicated to Simon and the entire Preduce crew — their impact on the skate scene is undeniable, and we miss you, G 🤍!


CROSSOVER
From Johor Bahru to the world 🌏 Crossover 's Jem built a portal that plugged Malaysia straight into Japan’s best, lifted local voices, and even brought icons like Poggy into the mix.


LIMITED EDT
The first store in Singapore to score collabs with global sneaker brands 👟 Here’s the story of @limitededt_sg


LEFTFOOT AND UNUSUAL RUNNING
If Leftfoot shaped how we stylishly walked, then Unusual Running is redefining the way we stylishly run in Singapore 🇸🇬. Do you recall the first pair of shoes you purchased from them? Discover the journey that blends fashion with functionality in running.


CROSSOVER X COMPASS X FDMTL
Chasing speed and efficiency in sneaker production may be commonplace, but honouring craftsmanship is a rare gem that stands out in today's fast-paced world. This unique collaboration, featuring Crossover from Malaysia, FDMTL from Japan, and Compass from Indonesia, emphasizes the importance of human touch and artisanal quality in design. By bringing together these diverse influences, this partnership not only celebrates regional artistry but also redefines what truly matte


KNOW YOUR ASICS
In our latest episode of WOTS, thanks to JD Sports SG we’re giving you the lowdown on some popular Asics Sportstyle models, focusing on what makes each one unique. Think of it as your cheat sheet to spotting the differences, helping you figure out which kicks vibe best with your style and activities. We’ll dive into the distinct features, design elements, and performance aspects that set these models apart, ensuring you have all the information you need to make an informed c


UNBOXING THE SBTG X MIZUNO WAVE RIDER 10
Mizuno gets Sabotaged. We unbox the highly anticipated SBTG x MIZUNO WAVE RIDER 10. The shoe features a mixed material upper of mesh, synthetic and patent leather, accented by a black translucent RunBird logo - which is contrasted by SBTG signature “Bones” overlays and prints. A pop of blue on the heel tab and insoles highlight the partnership between the two brands, while speed laces add a quick release function to the lacing system. Drops 21 November 2025 Limited Edt , He


MILITARY JACKETS
Do you know your military jackets? In this episode of WOTS, we take a quick dive into the 5 most iconic styles of military jackets, exploring their significance and breaking down the key features that define them. Now that you’re informed, which military jacket is your favorite? 🧥


NIKE JEWEL STORE RE-OPENING
Nike's Jewel store just reopened today, and it's looking better than ever! If you couldn't make it to the grand reopening, no worries—we've got a bunch of style snaps to share. Seriously, you should swing by and check out the revamped store next time you're at Changi!


THE OSAKA 5
Before “Made in Japan 🇯🇵” became a symbol of world-class craftsmanship, there were five pioneering brands in Kansai that were rewriting the history of denim 👖 in remarkable ways. These innovative companies not only transformed the fabric itself but also set the stage for a global appreciation of Japanese denim culture. This episode of WOTS dives into The Osaka Five, showcasing how each brand, while distinct in style, shares an unwavering obsession with quality and authenti


DENIM JACKETS
A denim jacket is a versatile wardrobe essential that has remained timeless across fashion trends, available in various styles like the classic trucker, oversized, cropped, and embellished designs. The iconic style started with Levi's, as their Type I, Type II, and Type III jackets, each influencing culture throughout the decades. Watch our latest WOTS episode to find out more!
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